This high profile annual competition draws teams from business schools across the world and challenges students to demonstrate their business skills, their adaptability, and their ability to work as a team under pressure.
To qualify for the finals, LSBU’s team had to analyse a complex unseen business case and produce a detailed consultancy report within an 8 hour period. Only 16 teams are selected for the finals, and other teams going to Finland are representing universities from Europe, Canada, US and Guatemala.
The four students making up LSBU’s team are Zaryoon Sheikh and Naseeba Mhearban (BA Business Studies), Miek De Smet (BA Marketing) and Richard Hart (BA Accounting and Finance), and their work was commended by the judges for its strategic analysis and clear decision-making process backed up by a detailed financial report illustrated with various ‘what-if’ scenarios.
Commenting on the achievement, Prof. Jon Warwick, Professor of Educational Development at LSBU, said: “Qualification for the finals is a great achievement by these students as they were pitted against strong teams from around the world. We will be working hard to try and continue this success through into the finals.”
Prof. Mike Molan, former Dean of LSBU Business School, said:
“Reaching the global finals of the NIBS competition is a fabulous achievement by our business students, and shows that we can compete with the best in the world. I am very proud of our students and look forward to watching them show us what they can do in Finland. Thanks also to Jon Warwick and Christina Anderl for the support they have given to our students in helping them reach the finals.”
Naseeba Mhearban, on behalf of LSBU’s team of business students competing at the finals, said: "Taking part in NIBS is such a great experience. It teaches you the importance of team work, getting you ready to solve workplace problems after graduation.”