About this event
Does your potential customer base feel mysterious? Or are you unsure who exactly you should connect with to sell your idea, product, or service?
Join Entrepreneur-in-Residence Peter Harrington and the Discovering Your Customer Masterclass, an interactive session to equip you with the knowledge, tools, and confidence to identify and engage your ideal customers.
Why Attend?
🔍 Customer Segmentation and Targeting: Get savvy with market segmentation, learn how to spot your ideal customers, and focus on the segments that can fuel your growth.
📊 Customer Research and Insights: Get tips on how to use surveys, interviews, market reports, and competitor analysis to get the insights you need.
🗺️ Customer Journey Mapping: Map out your customer’s journey from first discovery to becoming a loyal fan. Learn how to use these insights to make smarter, more impactful decisions.
Register Today:
- LSBU students, alums, and staff may register on Careers Hub.
- Don't have access to Careers Hub? Register here.
Walk away with...
- Customer personas
- Value proposition canvas
- Value Proposition statements
...to unlock the secrets of your customer base and take your idea and business to new heights.