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Year 1 modules

  • Professional competencies
    In this module you’ll be introduced to the process of personal development planning supporting you in identifying your goals and achieving your aims via participation in a structured and facilitated coaching process. It will also support your development of key skills, mathematical techniques and acquisition of knowledge necessary for success on an academic business programme or in a professional business setting. 
  • Principles of marketing
    This module introduces you to the theories and practices of marketing providing you with an underpinning in the subject of marketing for further studies at levels 5 and 6.  It acts as an introduction to the basic principles of marketing from which other modules can develop.   These principles include the marketing environment, the marketing mix, marketing research and buyer behaviour.
  • Financial accounting fundamentals
    This module will introduce you to the fundamentals of the regulatory framework of accounting together with the qualitative characteristics of useful accounting information. You’ll also develop knowledge and understanding of the underlying principles and methods used in the recording of financial data and preparation and presentation of financial statements. 
  • People and organisations
    This module will give you an appreciation of the complexities of understanding people and behaviour within organizations. This module is incorporated with theories of organisational behaviour and people management practices and you’ll develop an understanding of how and why individuals behave in specific ways in the workplace. 
  • Business economics 1
    This module will introduce a range of essential economic concepts and methods and show how these can be applied to understand the world around us. The emphasis of this module is upon the business applications of economics in facilitating the decisions of managers, entrepreneurs in a variety of situations including pricing, advertising, financing, market entry, and product developments. This module will also consider the implications of the macro economy on the operations of modern firms. 
  • Business economics 2
    This module will continue to develop your understanding of the essential micro and macro-economic theories which are the bed rock to the economic concepts and methods studied in Business Economics (Economics 1). The emphasis of this module is upon the theoretical frameworks underpinning the business applications of economics in facilitating the decisions of policy makers, managers, entrepreneurs in a variety of situations as well as the implications of the macro open economy on the operations of modern firms.