BA (Hons) Events and Entertainment Management

Southwark Campus

Mode: Full-time

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Contact information

Course Enquiries - UK

Tel: 020 7815 7815

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Course Enquiries - International

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The Main Event

From commercial sector meetings, incentives, conferences and exhibitions (MICE) through to festivals, arts, cultural, community and sporting events, the thriving events industry in London makes the perfect place to study the management of events and entertainment.
Both practical and career focused, on this course you'll learn about event strategy, design, logistics, operations, sustainability, law, health and safety, as well as business management, leadership, marketing and human resources giving you a head start to finding a career or starting your own business in the events and entertainment industry.

We offer the opportunity for all undergraduate Home/EU students to undertake a work placement, internship or work experience while studying a full-time course starting in September 2021.

Why Events and Entertainment Management at LSBU?

Join site visits, where you'll develop a greater understanding of different sectors and gain useful contacts.
You'll benefit from two accredited summer work experience placements, gaining valuable industry experience in the area of your choice. This means that you're effectively gaining the equivalent of a four-year sandwich degree in just three years.
This course is delivered by both events industry professionals and academic experts and guest speakers so you'll be able to apply theory to practical event management, with the opportunity to produce your own live events as part of the course curriculum.
We are a member of the Association Event Management Educators, a professional body dedicated to advancing education and research in events management.
Key course information - ordered by mode
Mode Duration Start date Location
3 years
Start Date
Southwark Campus


During the course, you will study the diverse and conflicting interests within the international events and entertainment sector as well as the principles of good business, ethics and sustainability practice. The course also has a focus on building practical skills and workplace experience.

Year 1

  • Entertainment and events industry
    This module introduces you to the structure, key components and drivers of the rapidly growing international entertainment and events industries. You’ll learn about: the dynamic processes shaping the entertainment and events sector and why people attend them;  the key sector activities including sports, arts, music and leisure entertainment and events; the key organisations and agencies that mount events and operate entertainment venues;  the challenges they face, and about core functional areas such as business development, management and marketing. We’ll also look at the importance of partnerships and public and private sector investment in the creation of successful international events and the rise of this sector as a key driver in the global travel and hospitality industries. Assessment: 1,500-word in-class case study (50%) and a 1,500-word report (50%).
  • Events law and contract management
    This module addresses the legal and regulatory principles underpinning the law relating to the events and entertainment industries. Using a case study approach to learning the basics of the legal context of the events and entertainment industries we'll cover: the basic principles of UK and EU law; intellectual property rights; health and safety; contract and sub-contracting law; employment law; public liability and risk management, merchandising and branding law, technology and the law, enforcement. We'll contrast law in the UK / EU and USA exploring the reasons for commonalities and differences. Assessment: seminar presentation (50%) case study analysis (50%).
  • Studying for sustainability
    The module introduces the concept of sustainability early on in the degree as this, alongside issues such as ethics and social and environmental justice, are philosophies that underpin all modern thought on tourism and hospitality development and operations. Studying these contested issues gives students the chance to develop a range of academic skills including researching, critical reading, narrative construction, stakeholder analysis, graphical and presentation skills and providing a grounding in basic academic skills that will help them for the rest of their degrees. Assessment: 3,000-word report.
  • Leisure and consumption
    This module introduces the leisure and events industries’ structure, essential character and governance framework. We'll investigate the role of leisure and events in modern society as consumption, experience, economic driver and identity reinforcing agent. And we'll identify the range of skills and knowledge that you need to be a successful manager in these industries. Assessment: group presentation (50%) and a 1,000-word written report (50%).
  • Management and leadership
    This module introduces you to the academic analysis of the operation of organisations and their management. The module has a  focus on Human Resource Management and the development of managerial skills. The residential field trip will give you the opportunity to develop team working and leadership techniques through the use of management exercises, essential in both studying and in the work place. Assessment: 3,000-word management report.
  • Professional development
    This module will equip you with the skills necessary to find a summer placement and to evaluate the development of their skills, knowledge and competences. You'll have the opportunity practice key application techniques, such as: writing a CV/covering letter and job interviews/assessment centres. Assessment: a 5-minute video resume (50%) and a 2,000-word reflective report on your skills and competencies, relevant to the workplace.

Year 2

  • Events strategy
    This module develops your understanding of the various stages in the research and planning process for events including the creation of the concept, research of the environment and the setting of aims and objectives. We'll cover the bidding process for events and the PR/selling process to attract funding/sponsorship and media coverage of events. Assessment: 3-hour exam based on a 'seen' case study.
  • Research for management
    This module will prepare you for writing research proposals and for undertaking primary research within industry organisations. You'll also receive support in preparing for their second summer placement. Assessment: a 5-minute video in which the student reflects on the development of their skills, knowledge and competences (50%) and a 2,000-word report outlining and justifying a research project including a methodology (50%).
  • Event logistics and operations
    This module introduces you to the various stages in the implementation process for events. We'll analyse the different stages in setting up and running an event. And, we'll evaluate the nature of decision-making at each stage and the nature and flow of information required to create and run successful events. Assessment: 3,500-word operational plan for London’s Frost Fair (100%).
  • Business development
    The module integrates the learning of strategy, management and enterprise theory with the practical processes of planning the turn-around of a failing T&H or E&E business. Seminars will be based around the use of videos of declining businesses (pubs, hotels, night clubs, E&E products) which you'll analyse in terms of product development, management issues, concept and business planning. You'll then take a case study of one of these failing enterprise and prepare a business plan for it to the point of identifying markets, developing a concept and a Profit and Loss account for a standard year of operation. Assessment: poster (25%) and a 2,500-word business plan (75%).
  • Marketing strategy and communications
    This is a core management skills module that enables you to understand and apply the concepts of marketing strategy to the tourism, hospitality, events and entertainment industries, and to be able to identify and communicate with markets using the core range of marketing tools and promotional techniques. It's a practical module in terms of the skills that you will learn yet embeds these firmly within theory so you can then apply them in the workplace. Assessment: two coursework assignments each of 1750 words.
  • Events and entertainment business operations
    This module looks at the regulatory environment in which the commercial leisure industry works. In particular, we address the laws and regulations affecting the gambling, drinking and entertainment industries and the market and consumer dynamics that drive innovation in these sectors. We'll also consider the issues faced by managers in these industries, including: staffing, customer motivation, creating experiences, and investments and commercial imperatives. Assessment:  A 3,500-word report analysing and contrasting the management issues faced by a variety of different commercial leisure operations in and around London (100%).

Year 3

  • Major and mega events
    In this module we'll evaluate the strategic choices facing major and mega events, the impacts they can create and to discuss the ways in which public policy may impact on such events. Assessment:  a 2,000-word assessment of impacts of major/mega events (50%), and a 2,000-word theory-based evaluation of the success or failure of major/mega events and discussion of factors leading to the success or failure of events (50%).
  • Final curtain event
    Working in a group you'll conceive, produce and execute and event in front of a live invited audience in a commercial venue. The module coordinator will support the student groups throughout but does not initiate ideas or solutions, but acts as a facilitator. The nature and location of the event is decided upon by you - the students. Assessment: module coordinator's assessment of the quality of the overall events on the night of delivery (20%), module coordinators assessment of the quality of your group's event (30%) and a reflective portfolio (50%).
  • Human resource management
    In this  module we'll examine quality in service delivery, service diversity and service systems. This module brings together knowledge, understanding, different interpretations and critical analysis of the contexts and issues relating to international human resource management. Current personnel and development trends, such as, managing a diverse workforce in international organisations, will be explored. And, we'll examine the context of international personnel and development looking at different employment systems and national cultures. Assessment:  4,000-word management report.
  • Management challenge
    This module will help you apply academic theory to the working environment - and develop your interpersonal and lifetime career skills at the same time.  Your task will be to identify, evaluate and solve a management problem. This management problem should be based on your work experience and you should draw upon current theory and industry practice to help you to solve the problem. Assessment: a 15-minute presentation (50%) and a 2,000-word management report (50%).
  • Mass media music and society
    In this module we investigate mass media and music and its relation to society within the context of the political, economic, and social and technological environment. We'll explore the production, distribution and consumption of mass media and music and its perceived value, in relation to key critical theories and debates. Assessment: presentation (50%) and 2,000-word essay (50%).

Plus one module from:

  • Urban tourism
    The module explores why the distribution of costs and benefits of tourism are unequal (social justice). We explore the political economy of tourism in both developed and less developed countries and analyse power relations, stakeholder and policy networks and institutional relations. We look at the role of collective action and the tactics of the activist and campaigning organisations.
  • International hospitality operations
    This module’s rationale is based on the notion that the hospitality industry is a global enterprise.  However, the differences in the approach to business vary markedly from one region and from one country to another.  We assess current practices in the international hospitality sector, analyse the impact of globalisation upon the international hospitality sector and the ownership, financing, and managerial aspects of the international hospitality business.
  • Tourism and social justice
    The module explores why the distribution of costs and benefits of tourism are unequal (social justice). We explore the political economy of tourism in both developed and less developed countries and analyse power relations, stakeholder and policy networks and institutional relations. We look at the role of collective action and the tactics of the activist and campaigning organisations.


Employability Service

As a graduate, you’ll have the chance to join the events and entertainment industry one of the fastest growing sectors in the UK.

If you decide not to go into this industry, you could use your transferable graduate skills of analysis, critical thinking, research and good communication skills to seek work in operations, human resources, IT, marketing and other areas of business management.

Alternatively, you might like to develop your own enterprise – support is available for this via our Student Enterprise team.

At LSBU, we want to set you up for a successful career. During your studies – and for two years after you graduate – you’ll have access to our Employability Service, which includes:

  • An online board where you can see a wide range of placements: part-time, full-time or voluntary. You can also drop in to see our Job Shop advisers, who are always available to help you take the next step in your search.
  • Our Careers Gym offering group workshops on CVs, interview techniques and finding work experience, as well as regular presentations from employers across a range of sectors.

Teaching and learning

We use a wide range of teaching and learning strategies including:

  • lectures, including invited speakers
  • discussion groups
  • practical workshops and staging of events
  • tutorial/seminar group activities
  • self-assessment/auditing and action-planning
  • individual and group presentations
  • directed reading activities
  • supported self-study and self-directed research
  • practical experience within the workplace
  • e-learning and blended learning using the VLE
  • case studies.

You'll be supported in your studies through interactive use of the Virtual Learning Environment (VLE), the library, the Learning Resource Centre and in the workplace. There will be a variety of personal and academic tutorials. And your assessment will be via essays, reports, portfolios, case studies, posters, videos and presentations, the production and execution of a live event.


Entry requirements

  • A Level BCC or:
  • BTEC National Diploma MMM or:
  • Access to HE qualifications with 9 Distinctions and 36 Merits or:
  • Equivalent Level 3 qualifications worth 106 UCAS points
  • Applicants must hold 5 GCSEs A-C including Maths and English, or equivalent (reformed GCSEs grade 4 or above).

Visit UCAS for tariff guidance.

Advanced entry

If you have already completed some studies at another university, we may be able to consider you for advanced entry. Please see our advanced entry page for more information.

How to apply

International students

International (non Home/EU) applicants should follow our international how to apply guide.

Home/EU applicants

Mode Duration Start date Application code Application method
3 years
Start date
Application code
Application method


Once we have made you an offer, you can apply for accommodation. You can rent from LSBU and you’ll deal directly with the university, not third party providers. That means we can guarantee you options to suit all budgets, with clear tenancy agreements and all-inclusive rents that include insurance for your personal belongings, internet access in each bedroom and on-site laundry facilities.

Or, if you’d rather rent privately, we can give you a list of landlords – just ask our Accommodation Service.

Read more about applying for accommodation at LSBU.


You don't need to wait for a confirmed place on a course to start applying for student finance. Read how to pay your fees as an undergraduate student.

Home/EU postgraduate students and research students should apply through our dedicated application system.

Full details of how to do this are supplied on our How to apply section for postgraduate students and our How to apply section for research students.

International applicants should use our international application system. Full details can be found on our How to apply section for international students.

See our admissions policy (PDF File 1,043 KB) and complaints policy (PDF File 127 KB).

Considering your application

Your application will be circulated to a number of potential supervisors who will look at your academic qualifications, experience and the research proposal to decide whether your research interest is something that could be supervised at LSBU.

There will also be an interview either by telephone or at the University. If you are successful you will be offered a place on a course and informed of the next enrolment date. The whole process normally takes between six to eight weeks, from receipt of your application to a decision being made about your application at the School.

Prepare to start

Applicant events

After you’ve received your offer we’ll send you emails about events we run to help you prepare for your course.


Before you start your course we’ll send you information on what you’ll need to do before you arrive and during your first few days on campus. You can read about the process on our Enrolment pages.

Prepare to start

We help our students prepare for university even before the semester starts. To find out when you should apply for your LSBU accommodation or student finance read the How to apply tab for this course.


Before you start your course we’ll send you information on what you’ll need to do before you arrive and during your first few days on campus. You can read about the process on our Enrolment pages.

Fees and funding

Fees are shown for new entrants to courses, for each individual year of a course, together with the total fee for all the years of a course. Continuing LSBU students should refer to the Finance section of our student portal, MyLSBU. Queries regarding fees should be directed to the Fees and Bursaries Team on: +44 (0)20 7815 6181.


BA (Hons) Events and Entertainment Management FT - Year 1 FT Southwark SEPT

The fee shown is for entry 2021/22
UK fee: £9250International fee: £14900
AOS/LSBU code: 4833Session code: 1FS00
Total course fee:
UK (excluding any optional years) £18500
UK (including any optional years) £27750
International (excluding any optional years) £29800
International (including any optional years) £44700

For more information, including how and when to pay, see our fees and funding section for undergraduate students.

Please check your fee status and whether you are considered a Home, EU or International student for fee-paying purposes and for our regulatory returns, by reading the UKCISA regulations.

See our Tuition Fees Regulations (PDF File 201 KB) and Refund Policy (PDF File 775 KB).

Possible fee changes

The University reserves the right to increase its fees in line with changes to legislation, regulation and any government guidance or decisions.

The fees for international students are reviewed annually and the University reserves the right to increase the tuition fees in line with the RPIX measure of inflation up to 4 per cent.


We offer several types of fee reduction through our scholarships and bursaries. Find the full list and other useful information on our scholarships page.

The individual fee for this course is shown above. For more information, including how and when to pay, see our fees and funding section for postgraduate students.

See our Tuition Fees Regulations (PDF File 201 KB) and Refund Policy (PDF File 775 KB).

We have a range of PhD Scholarships available in partnership with businesses and organisations; read notices of PhD studentships.

Contact information

Course Enquiries - UK

Tel: 020 7815 7815

Order a prospectus

Course Enquiries - International

Tel: +44 (0) 20 7815 6189

Get in touch

Live Chat

Due to COVID-19, call waiting times may be longer than usual. Any questions? Use the green bubble on the bottom right hand corner to start a live chat with us

Chat with a course student

KIS Data


  • Business and Enterprise