Section Menu

Marketing Communications Top-up to MSc

Overview

This course is designed to offer students who hold the CIM Level 7 Diploma in Marketing Communications the opportunity to upgrade their qualification to a masters degree.

The core modules provide the necessary grounding in the marketing communications field. In addition to core marketing modules the course provides specialist modules in advertising, public relations and options in associated fields. In addition the contemporary themes associated with Integrated Marketing Communications (IMC) will also be developed. A variety of speakers from industry provide insight and evidence of current marketing communications practice.

Accreditations

Key course information - ordered by mode
Mode Duration Start date Location
Mode
Full-time
Duration
15 months
Start Date
January; September
Location
Southwark Campus
Mode
Part-time
Duration
30 months
Start Date
January; September
Location
Southwark Campus

Case studies

Modules

  • Research methods (20 credits) 
  • Integrated marketing communications (20 credits) 
  • Dissertation

Plus one elective (from the following specialist 10 credit modules below) 

Electives 

  • Emerging issues in 21st century 
  • PR 
  • Digital and social media 
  • Market driven marketing
  • International marketing 
  • Social marketing strategy

Employability

Employability Service

We are University of the Year for Graduate Employment for the second year in a row - The Times and Sunday Times Good University Guide 2018, 2019.

At LSBU, we want to set you up for a successful career. During your studies – and for two years after you graduate – you’ll have access to our Employability Service, which includes:

  • An online board where you can see a wide range of placements: part-time, full-time or voluntary. You can also drop in to see our Job Shop advisers, who are always available to help you take the next step in your search.
  • Our Careers Gym offering group workshops on CVs, interview techniques and finding work experience, as well as regular presentations from employers across a range of sectors.

Our Student Enterprise team can also help you start your own business and develop valuable entrepreneurial skills.

Placements

Staff

Dr Dag Bennett

School/Division: Business / Management, Marketing and People
Job title: Lead for Postgraduate Research Students (PGR) in the School of Business, Associate Professor in Marketing, Ehrenberg Centre for Research in Marketing;

Dr. Dag Bennett is an associate professor in marketing, with interests in behavioural brand loyalty, market structure modelling, and marketing in emerging markets.


Dr David Capper

School/Division: Business / Management, Marketing and People
Job title: Senior Lecturer

David is a Senior Lecturer in Marketing. His research interests include consumer behaviour, travel behaviour and cross cultural marketing.


Mel Godfrey

School/Division: Business / Management, Marketing and People
Job title: Head of Business Partnerships and Employment Outcomes; Course Director, MSc Marketing

Mel helped to launch the first public email systems available in the UK and has also undertaken consultancy work with both large firms and small organisations covering all aspects of marketing.


Ayesha Owusu-Barnaby

School/Division: Business / Management, Marketing and People


Facilities

Teaching and learning

Entry requirements

  • CIM level 7 Diploma in Marketing Communications with average weighted mark 50% or above; or
  • IDM Diploma in Integrated Marketing Communications with average weighted mark 50% or above.

How to apply

International students

International (non Home/EU) applicants should follow our international how to apply guide.

Instructions for Home/EU applicants
Mode Duration Start date Application code Application method
Mode
Full-time
Duration
15 months
Start date
January; September
Application code
4166
Application method
Mode
Part-time
Duration
30 months
Start date
January; September
Application code
4167
Application method

Full-time and part-time postgraduate students apply to the UK Postgraduate and Statistical Service (UKPASS). Full details of how to do this are supplied on our How to apply webpage for postgraduate students.

Postgraduate applicants are required to provide up to two references as part of their application.

Accommodation

Students should apply for accommodation at London South Bank University (LSBU) as soon as possible, once we have made an offer of a place on one of our academic courses. Read more about applying for accommodation at LSBU.

Finance

It's a good idea to think about how you'll pay university tuition and maintenance costs while you're still applying for a place to study. Remember – you don't need to wait for a confirmed place on a course to start applying for student finance. Read how to pay your fees postgraduate student.

Postgraduate Application Service

You are invited to book a one-to-one appointment with one of our Postgraduate Advisors. They offer a 30 minute face-to-face session where you can get tailored advice on all aspects of the application process.
Book a 1-2-1 Application Advice Session

Fees and funding

For more information, including how and when to pay, see our fees and funding section for postgraduate students.

Possible fee changes

The University reserves the right to increase its fees in line with changes to legislation, regulation and any government guidance or decisions.

The fees for international students are reviewed annually and the University reserves the right to increase the tuition fees in line with the RPIX measure of inflation up to 4 per cent.

Postgraduate loan (PGL) for Masters study

If you are starting a Masters course, studying either full- or part-time, you may be entitled to apply for a postgraduate study loan. Find out more at our postgraduate fees and funding section.

Scholarships

We offer several types of fee reduction through our scholarships and bursaries. Find the full list and other useful information on funding your studies on the scholarships and fee discounts page.

Fee status

Please check your fee status and whether you are considered a home, EU or international student for fee-paying purposes by reading the UKCISA regulations.

Case studies

Select a case study and read about practical project work, students' placement experiences, research projects, alumni career achievements and what it’s really like to study here from the student perspective.

Prepare to start

We help our students prepare for university even before the semester starts. To find out when you should apply for your LSBU accommodation or student finance read the How to apply tab for this course.

Welcome Week

Before you start your course we’ll send you information on what you’ll need to do before you arrive and during your first few days on campus. You can read about the process on our Welcome Week pages.

 
Top of page
Contact information

Course Enquiries - UK

Tel: 0800 923 8888

Get in touch

Course Enquiries - EU/International

Tel: +44 (0) 20 7815 6189

Get in touch
Related content
 
Top of page