Section Menu

Marketing Communications Top-up to MSc

Overview

This course is designed to offer students who hold the CIM Level 7 Diploma in Marketing Communications the opportunity to upgrade their qualification to a masters degree.

The core modules provide the necessary grounding in the marketing communications field. In addition to core marketing modules the course provides specialist modules in advertising, public relations and options in associated fields. In addition the contemporary themes associated with Integrated Marketing Communications (IMC) will also be developed. A variety of speakers from industry provide insight and evidence of current marketing communications practice.

Accreditations

Key course information - ordered by mode
Mode Duration Start date Location
Mode
Full-time
Duration
15 months
Start Date
January; September
Location
Southwark Campus
Mode
Part-time
Duration
30 months
Start Date
January; September
Location
Southwark Campus

Case studies

Modules

  • Research methods (20 credits) 
  • Integrated marketing communications (20 credits) 
  • Dissertation

Plus one elective (from the following specialist 10 credit modules below) 

Electives 

  • Emerging issues in 21st century 
  • PR 
  • Digital and social media 
  • Market driven marketing
  • International marketing 
  • Social marketing strategy

Employability

LSBU Employability Service

We are University of the Year for Graduate Employment - The Times and Sunday Times Good University Guide 2018

LSBU is committed to supporting you develop your employability and succeed in getting a job after you have graduated. Your qualification will certainly help, but in a competitive market you also need to work on your employability, and on your career search.

As an LSBU student you have access to the Employability Service and its resources during your time here and for two years after you graduate.

Our Employability Service will support you in developing your skills, finding a job, interview techniques, work experience or a placement/internship, and will help you assess what you need to do to get the career you want at the end of your course. LSBU offers a comprehensive Employability Service, with a range of initiatives to complement your studies, including:

  • Direct engagement from employers who come in to network with students
  • Job Shop – daily drop in service to help with, tailoring CVs, cover letters and applications, sourcing online resource, mock interviews and general job searching. One to one appointments for further support also available
  • Mentoring and work shadowing schemes
  • Higher education achievement report - The HEAR is designed to encourage a more sophisticated approach to recording student achievement, which acknowledges fully the range of opportunities that LSBU offers to our students.
    It pulls into one certificate: Module grades, Course descriptions, Placements, LSBU verified extra-curricular activities
  • Employability workshops - delivered free to students all year round on a variety of related topics
  • Careers fairs throughout the year to really focus your thoughts on a career after university

Find out about any of these services by visiting our student employability page

Placements

Staff

Dr Dag Bennett

School/Division: Business / Management, Marketing and People
Job title: Lead for Postgraduate Research Students (PGR) in the School of Business, Associate Professor in Marketing, Ehrenberg Centre for Research in Marketing;

Dr. Dag Bennett is an associate professor in marketing, with interests in behavioural brand loyalty, market structure modelling, and marketing in emerging markets.


Dr David Capper

School/Division: Business / Management, Marketing and People
Job title: Senior Lecturer

David is a Senior Lecturer in Marketing. His research interests include consumer behaviour, travel behaviour and cross cultural marketing.


Mel Godfrey

School/Division: Business / Management, Marketing and People
Job title: Head of Business Partnerships and Employment Outcomes; Course Director, MSc Marketing

Mel helped to launch the first public email systems available in the UK and has also undertaken consultancy work with both large firms and small organisations covering all aspects of marketing.


Ayesha Owusu-Barnaby

School/Division: Business / Management, Marketing and People


Facilities

Teaching and learning

Entry requirements

  • CIM level 7 Diploma in Marketing Communications with average weighted mark 50% or above; or
  • IDM Diploma in Integrated Marketing Communications with average weighted mark 50% or above.

How to apply

International (non Home/EU) applicants should follow our international how to apply guide.

Instructions for Home/EU applicants
Mode Duration Start date Application code Application method
Mode
Full-time
Duration
15 months
Start date
January; September
Application code
4166
Application method
Mode
Part-time
Duration
30 months
Start date
January; September
Application code
4167
Application method

Full-time and part-time postgraduate students apply to the UK Postgraduate and Statistical Service (UKPASS). Full details of how to do this are supplied on our How to apply webpage for postgraduate students.

Postgraduate applicants are required to provide up to two references as part of their application.

Accommodation

Students should apply for accommodation at London South Bank University (LSBU) as soon as possible, once we have made an offer of a place on one of our academic courses. Read more about applying for accommodation at LSBU.

Finance

It's a good idea to think about how you'll pay university tuition and maintenance costs while you're still applying for a place to study. Remember – you don't need to wait for a confirmed place on a course to start applying for student finance. Read how to pay your fees postgraduate student.

Postgraduate Application Service

You are invited to book a one-to-one appointment with one of our Postgraduate Advisors. They offer a 30 minute face-to-face session where you can get tailored advice on all aspects of the application process.
Book a 1-2-1 Application Advice Session

Fees and funding

Fees are shown for new entrants to courses, for each individual year of a course, together with the total fee for all the years of a course. Continuing LSBU students should refer to the Finance section of our student portal, MyLSBU. Queries regarding fees should be directed to the Fees and Bursary Team on: +44 (0)20 7815 6181.

Full-time
Part-time
The fee shown is for entry 2017/18.
UK/EU fee: £5072.22International fee: £7638.89
AOS/LSBU code: 4166Session code: 1FS01
The fee shown is for entry 2017/18.
UK/EU fee: £5072.22International fee: £7638.89
AOS/LSBU code: 4166Session code: 1FS00
The fee shown is for entry 2017/18.
UK/EU fee: £5072.22International fee: £7638.89
AOS/LSBU code: 4167Session code: 1PS01
The fee shown is for entry 2017/18.
UK/EU fee: £5072.22International fee: £7638.89
AOS/LSBU code: 4167Session code: 1PS00

For more information, including how and when to pay, see our fees and funding section for postgraduate students.

Possible fee changes

Current regulatory proposals suggest that institutions will be permitted to increase fee levels in line with inflation up to a specified fee cap. Specifically, LSBU may be permitted to increase its fees for new and existing Home and EU students from 2017/18 onwards. The University reserves the right to increase its fees in line with changes to legislation, regulation and any governmental guidance or decisions.

The fees for international students are reviewed annually, and additionally the University reserves the right to increase tuition fees in line with inflation up to 4 per cent.

Postgraduate loan (PGL) for Masters study

If you are starting a postgraduate course, studying for a Masters-level qualification either full- or part-time from 1 August, you may be entitled to apply for a £10,280 postgraduate study loan. Find out more at our postgraduate fees and funding section.

Postgraduate Advice Service

You are invited to book a one-to-one appointment with one of our Postgraduate Advisors. They offer a 30 minute face-to-face session where you can get tailored advice on fees and funding. Book a 1-2-1 Advice Session.

Scholarships

We offer students considerable financial help through scholarships, bursaries, charitable funds, loans and other financial support. Many of our scholarships are given as direct Tuition Fee discounts.

Overview of scholarships and fee discounts for postgraduate students. Key scholarships and discounts below.

Vice-Chancellor Scholarships

Students holding an offer of a place on a postgraduate course will be invited to apply for a Vice-Chancellor Scholarships.

LSBU Graduate Loyalty Scheme

This scheme gives eligible undergraduate students and alumni a discount of their taught postgraduate tuition fees when they enrol on one of our postgraduate taught courses starting this year. Read more about the Graduate Loyalty Scheme.

International students

As well as being potentially eligible for our undergraduate scholarships, International students can also benefit from a range of specialist scholarships. Find out more about International scholarships.

Please check your fee status and whether you are considered a home, EU or international student for fee-paying purposes by reading the UKCISA regulations.

Case studies

Select a case study and read about practical project work, students' placement experiences, research projects, alumni career achievements and what it’s really like to study here from the student perspective.

Prepare to start

We help our students prepare for university even before the semester starts. To find out when you should apply for your LSBU accommodation or student finance read How to apply tab for this course.

Enrolment and Induction

Enrolment takes place before you start your course. On completing the process, new students formally join the University. Enrolment consists of two stages: online, and your face-to-face enrolment meeting. The online process is an online data gathering exercise that you will complete yourself, then you will be invited to your face-to-face enrolment meeting.

In September, applicants who have accepted an unconditional offer to study at LSBU will be sent details of induction, which is when they are welcomed to the University and their School. Induction helps you get the best out of your university experience, and makes sure you have all the tools to succeed in your studies.

Read more about Enrolment and Induction.

 
Top of page
Open Days and Events
Teaching excellence framework
Contact information

Course Enquiries - UK/EU

Tel: 0800 923 8888

Tel: +44 (0) 20 7815 6100

Get in touch

Course Enquiries - International

Tel: +44 (0) 20 7815 6189

Get in touch
Related content
 
Top of page